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When it comes to an a photo shoot, location is everything. This is true whether you are taking photos indoors or outdoors. However, it can be trickier to pick an indoor location. Most options, like a studio or an AirBnB, you’ll need to pay for. If you’re looking for a more cost effective option, taking the photos in your own office, apartment, or home is usually your best option. However, that can feel like an overwhelming task on top of everything else that needs to get done in order to prep for a photo session.
However, you don’t have to feel overwhelmed by at the thought of setting up a branding shoot in your home. There are some simple things you can do to help make sure the photos turn out great without having to hire a cleaning service or totally redecorate. Here are my three tips for setting up a branding shoot in your home.
The above photo was taken in Ally’s dining room. The window is directly across from her, so she’s getting natural light on her face. Angling the camera so her kitchen isn’t visible behind her takes this from obviously being her home to being ambiguous enough that it could be an office. (Check out Ally’s business here.)
There’s a bar cart in the corner of this shot of Sarah’s floral arrangement. Everything on the bar cart is in order and in line, so it doesn’t distract your eye away from the flowers, which are the subject of the picture. We didn’t need to move the bar cart out of the room, we just needed to make sure it was organized enough to fade into the background. (Check out Sarah’s work here.)
In the photos above, Ally and Sarah are in the same room, at the same table. However, because of how they are positioned, what is in the background, and props they are using, the photos have some variety.
If you’re looking for an example of an outfit change, here’s Ally’s second look from the shoot. She opted for a more casual look.
With these tips in mind, you’ll be able more than capable of setting up a branding shoot in your home. Aside from the benefit of being cost effective, taking photos in your home allows you to show off your personality and a piece of your life! Your audience (and future clients) will feel like they got to know you a little better, while also learning more about your brand!